People Don't Buy from You if They Don't Know You

Ask Valor Minds

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People don’t buy from you if they don’t know who you are – it’s a simple truth that many entrepreneurs overlook. Join leadership expert and former D1 strength coach David “Coach Kitsch” Kitchen as he reveals why visibility and marketing are crucial for business success. Learn why being great at what you do isn’t enough – you need to master the art of presentation and build a strong reputation in your market. Coach Kitsch shares powerful insights on developing authentic leadership, building brand awareness, and creating a culture of excellence in your organization. Whether you’re a solopreneur or leading a growing team, discover practical strategies to increase your visibility, establish credibility, and attract the right customers. Get actionable tips on choosing and developing leaders, avoiding common business pitfalls, and building sustainable success through consistent brand messaging and authentic leadership.

CHAPTERS:

00:00 – Intro

01:25 – Who is Coach Kitsch

03:34 – Entrepreneurial Journey

06:41 – Early Lessons in Entrepreneurship

08:53 – Best Advice for Entrepreneurs

11:28 – Motivational Quote of the Day

14:13 – Interesting Facts in Leadership

18:54 – Qualities of a Good Leader

22:12 – Common Hiring Mistakes in Leadership

24:45 – Sports vs. Business Leadership

26:31 – Leadership Trends for 2025

29:10 – Connect with Coach Kitch

29:52 – Final Questions

32:37 – Creative Block Studios

Who Is Coach David Kitchen?

Coach Kitch is a former Division 1 Coach with a decade of experience building leaders, culture, and mindset at the highest levels of sports. Since founding Edge Leadership Academy in 2020, he has worked with 100+ clients from business to athletics coaching and developing leaders which led to the recognition of Edge as a Top 20 Leadership Development Company in 2024.

In addition to delivering keynote addresses and sharing the stage with the biggest names in personal development and hosting workshops across the country, he has authored and co-authored multiple books, including an international best-seller and has appeared on over 75 podcasts to discuss leadership. Not to mention having his own podcast @edgeleadershipacademy8318

Coach Kitch is a Susquehanna University graduate with a master’s degree in Sport Psychology and is currently completing his PhD in Developmental Psychology.

Known among the team for his passion, Kitch spends his life helping others answer the question most people shy away from; “What if you went all in?”

Connect with Coach David: https://www.edgeleadershipacademy.com/

https://www.linkedin.com/in/coachdkitch/

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Shaun Moles

I have recently launched the 2nd website for my business using Valor Marketting. Both times Joe and his team has produced a high quality site and marketing advice for my business. I have appreciated the personal touch they provide and the support they have given my business. I get constant calls trying to sell me on using other marketing services but i will continue to use only Valor Marketing. Their service is always appreciated!

Response from the owner: Thank you for the review Shaun!

Jason Marien

Happy with the process and the result from Joe and his team. Would recommend.

Response from the owner: Jason,Thank you for hiring our marketing agency to rebuild your website so that it reflects your business and how you help your community. We look forward to partnering with you on your makreting to help your business grow and reach your goals!

corwin wegner

Thanks Nick for all the great service. IF you're in the market for a new or better website give them a shot you won't be disappointed.

Response from the owner: Cory, thank you for the amazing review and the great recommendation for anyone who needs web design services. We look forward to our continued partnership and helping you grow your business.

Jordan Little

They saved us from our old marketing company. We are reaching more people than we could have hoped for and our online profiles are something we're proud of now.

Response from the owner: Jordan,Thank you for the amazing review and kind words. We are happy we could maximize your Google Business Profile to esnure you get the best ROI. We are enjoying partnering with you to help grow your business.

Steven McCoy

The Valor Marketing Team is top notch. Their ability to identify, fix, improve and implement marketing strategies is the best I have seen in my 25+ years leading large, medium and small sized businesses. Thank you for helping our business continue to flourish in these difficult economic conditions.

Response from the owner: Thank you Steve for entrusting Valor Marketing with running your Google Ads campaigns to produce high quality leads. We are ecstatic to hear of your success and appreciate your business whole heartedly.

David Scott

Joe and his crew made this website design amazing and simple for us. We provided a few things for them to build the site from and they took off from there. Amazing work from these guys. Highly recommend getting your website designed by these guys.

Response from the owner: David,Thank you for your trust in our marketing company to rebuild your website to represent your company and showcase the different water treatment services you offer for homes and businesses. We enjoyed working together with for your website development. Thank you for your trust!

Brooke Yool

Nick and Joe at Valor are professional and timely. Moreover, they seek to understand the needs of your industry so that their plan provides the best marketing solution for all involved. They also have utmost patience for people like me -- big question-askers. :) If you are seeking an innovative marketing solution for your business, do not hesitate to reach out to Valor for a consultation!

Response from the owner: Brooke,Thank you for taking the time to share your experience. We're glad to hear that Nick and Joe were patient and understanding. We strive to create a welcoming and supportive environment for all of our clients. we can already see great results in the marketing!

James Stiksma

Incredible experience with these guys. Joe, Mick and Josh have been amazing to work with. They are incredible communicators, super responsive with any questions or ideas I had, and are incredibly talented at wha they do. I look forward to continuing working together

Response from the owner: Wow James, that you for the amazing review and kind words about your experience working with our team for your website development. We would be happy to help you with any seo or other digital marketing to help your company.

Sheila Taylor

I have an awesome website thanks to Joe Zeman and the Valor Marketing LLC team! I am so happy with their work and skills, and it has brought me an increase in clients. Thanks Valor Marketing!

Response from the owner: Sheila, WOW! Thanks for the amazing review and for working with us for your website build project. It turned out AMAZING and we're thankful to have worked together with you on your website.